People of New Orleans!
In six months we’ll mark the ten year anniversary of the flooding of our city. Already the media machinery is gearing up for all kinds of coverage, and ordinary citizens elsewhere in the country and around the world will be provoked to remember us for a brief moment. They may wonder how we’re doing.
So get ready for that. It seems to me there are two ways to play this. You may wish to:
1) Avoid it as much as possible. Tune it out. Weather the media storm. There was a lot of trauma around that time, and you may prefer not to have those memories stirred. There’s been a ton of books and movies about the subject, and as a rule I’ve avoided them all — except for those I’ve produced myself.
2) Be prepared to talk about it. Have your soundbite ready. I imagine a lot of people will be asking for an assessment of where things stand here in New Orleans. Have we made a full and complete recovery? Be ready to answer that question. Be ready to volunteer your own perspective. I’m certainly not going to tell you what to say, but I hope your answer reflects some of the complications and nuances of reality.
These may seem like mutually exclusive strategies but they’re not, really. You can tune out the media blitz while still answering questions from friends, relatives, visitors, casual acquaintances, and even the odd reporter. In the age of social media, such interactions are easier than ever.
Any other ideas? Forewarned is forearmed.